Creative Director
Firefly

To be honest, Firefly was a last minute entry because all the creatives suited for this opportunity / genre were unavailable due to time frame and stock availability. It was a moment that made me realize the immense value of being an independent studio. We have the ability to handle production and inventory in short turnaround times. While breaking into the scene may not be the easiest task, this experience is one I will forever hold dear.

It provided me with valuable insights into our existing customer base, helping me understand which items are more likely to be crowd-pleasers and why it's essential to have inventory ready seasonally for such opportunities. Alhamdulillah! Firefly also managed to secure a corporate order four months later through a lead from this pop-up event. The products on display were well-suited for a merchandising opportunity, which we once again executed smoothly within just two working days for an activation!

We're always thrilled to showcase our passion to new audiences, and we cherished the fact that the intimate setting allowed us to make new friends along the way.

Founder, Creative Head
Sharmeen’s Artistic Impressions

To be a part of the Eid pop up at Unilever Head office has been an exhilarating experience. It has indeed provided me with a platform to exhibit my work which has further elevated my journey as an entrepreneur. In addition, this opportunity has even boosted my confidence and has provided me with a sense of achievement. It has helped me in gathering valuable insights and feedback from a clientele perspective which has aided me in enhancing to my skills and adding more variety into my product line.

Entrepreneur
Resinified

It was really an honour to be invited at Unilever pop up, had an amazing experience conducting it, the interest of people there in my products was a great boost as it empowered me emotionally and also financially. Had a chance to have conversations with my fellow entrepreneurs, all the processes, the hurdles, and the make ups, it led to a very cordial fellowship. I am proud to be a part of this community, and Varah is doing a great job as she keeps on providing opportunities to all the members.

Founder
The Candle Wick Store

Setting up our candle store for a pop-up at Unilever Pakistan was an exhilarating experience. The opportunity to showcase our artisanal, soy wax candles in a venue known for its quality products was both nerve-wracking and exciting. This event was a remarkable platform to showcase our passion for candles, and it was both humbling and inspiring to be surrounded by like-minded individuals and brands who shared our dedication to responsible craftsmanship.

The event not only exposed our brand to a broader audience but also translated into significant financial empowerment. Moreover, the alignment of our products with Unilever's values led to increased foot traffic and sales, enabling us to recoup our investment and generate profits. Thank you, Unilever, for being the spark that ignited our success!

Artist /designer
Njf creations

The pop up was an extremely good experience, I loved being a part of it. Not only from meeting good souls but, it helped me in motivating myself more to create good stuff. I got almost sold out at for my resin products that I created in two days time especially for the day … so I would like to thank all who purchased from me. It was a memorable and smooth day for me!